Will cellphones rock CNN’s Rock the Vote?

When viewers of CNN’s “America Rocks the Vote” broadcast on Nov. 4th wil be able to participate in the real-time online polling throught sending text messages via their cell phones. Says SVP and CNN.com newsie chief Mitch Gelman: We believe that CNN is the first major news network to integrate such services into its television broadcasts and that this will be one of the widest distributions for any text messaging initiative ever run in the United States.”
Given this is a network that wasn’t comfortable embracing blogging. it’s good to see some new experiments around interactivity.
(Via Lost Remote)