Consumerismo:Valentine’s Day Brings in the Bucks

According to a recent study from the NRF, Americans are planning to spend, spend, spend for Valentine’s Day. More than half of all Americans will observe the holiday. Average spending will be $99.24 per person, totaling up to a nifty $12.79 billion.
Some factoids:
–92.8% of the folks in the survey said they plan to purchase Valentine’s Day gifts for their spouses or significant others.
–69.1% plan to purchase gifts for other family members like children and parents.
–60% will buy cards.
–28.4% intend to purchase gifts for friends, and 26.0% for children’s classmates or teachers.
–78% plan to have sex that night (okay, that one wasn’t in the survey).