Ecommerce: what ya gonna spend, ghostbusters?

Halloween is one of my favorite holidays, so these stats caught my attention:
Kids aren’t the only ones partying on Halloween–adults get into it, too.
According to a recent study conducted by BIGresearch for the National Retail Federation (NRF), the average consumer plans to spend $43.57 on Halloween merchandise this year. $14.83 will go to candy, and costumes will average $28.11 each.
5 million children plan to dress as their favorite superhero on Halloween this year: 2.15 plan to go as Spiderman, 1.8 million children as a princess, 1.3 million as witches and 899,000 as as vampires.
But it’s not only kids hanging out–50% of all 18-34 year plan to dress up in costume and attend a party. Over 55s–82% will be home handing out candy.