Take that, Froogle! As of today, the beta blockers are down at Become.com, and the site is wide open for users to search for product review and recommendations.
I checked out queries for Balenciaga bag (Mary-Kate Olsen’s fav) and Canon Powershot cameras.

Pretty nice.
Of course, I am super curious about what the revenue and the click-through from the paid search ads will get them in terms of revenue.
And curious how this new venture from Michael Yang, founder of mySimon.com, will execute its customer acquisition play.