Mforma: Barry Schuler snagged Jon Sacks for them

Seattle Post Intelligencer story on X-AOL exec and NYer Jon Sack’s move to leader of Mforma: Schuler recruited him out of retirement.
Explaining the move to Mforma, Sacks is quoted as saying”The most interesting part of this for me is that there are 1.9 billion cell phone handsets in use everyday. To me, that is the addressable market — it is no different than the AOL business, the movie business, the television business or the book business. You just have to figure out what consumers want through that device” and “I only have one style, which is I want to make more money.”
Sacks will be based in SF.

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