Microsoft blogger Robert Scoble, whose boss just left for Skype, says: “We changed Microsoft. Today I visit http://blogs.msdn.com and http://blogs.technet.com and see thousands of employees talking with their customers in new ways. I see people taking over Channel 9 (one of our favorite posters there is a Linux advocate) and I know we changed how corporations work with their customers.”
Scoble’s right–he and his bosses made a huge difference–keep it going on, Robert—and don’t forget to keep including women and new voices in yr mix.
Susan sez: Interestingly,while there is much talk of business blogging, no big CPG companies, for example, have stepped up to try to provide equivalent value to their brand–not yet.
Folks, what are you waiting for?
Microsoft blogger Robert Scoble, whose boss just left for Skype, says: “We changed Microsoft. Today I visit http://blogs.msdn.com and http://blogs.technet.com and see thousands of employees talking with their customers in new ways. I see people taking over Channel 9 (one of our favorite posters there is a Linux advocate) and I know we changed how corporations work with their customers.”
Scoble’s right–he and his bosses made a huge difference–keep it going on, Robert—and don’t forget to keep including women and new voices in yr mix.
Susan sez: Interestingly,while there is much talk of business blogging, no big CPG companies, for example, have stepped up to try to provide equivalent value to their brand–not yet.
Folks, what are you waiting for?