Violet Blue: Hooking up in the 2.0–Online dating today

Violet Blue’s got a long piece in the Chronicle on dating digerati in SF’s Web 2.0 echo chamber–how many writers do you know who can cover dating services, social networks, tech nerds and Burning man folk all at once?
Sites VB references include Tribe.net, I’m in Like With You, and Consumating.com, but my favorite bit is this:
“But not all techies want to place and answer ads — why not just have people fill out a form and apply for a date on your very own site? That’s how MaybeMike, a new SOMA resident and dot-com consultant, rolls.”
In other words, why not just date right from your own blog, eh?