Jason Goldberg’s start up tips

Some great points from Jobster founder Jason Goldberg today around making your start up work. Read the whole thing here, but some specific observations:

  • The CEO’s job is to create value. Determine early on what the keys to value creation are in your industry and map a path for value creation for your business.
  • Try to ride some powerful existing waves vs. just creating new waves. Find some big and important industry trends and ride on top of them.
  • Technology companies are all about the product. Getting the product right is critical before aggressively going to market.
  • You must get close to your users and customers and live their personas.

These are good points for everyone growing business and building products–substitute GM or Product lead in #1 and it’s still on target.