Quote of the Day

“If web 2.0 could be summarised as interaction, web 3.0 must be about recommendation and personalisation. While the Tim Berners-Lees of this world work out how to make the language of the web function more effectively behind the scenes, our front-of-house task is to get stuck in and intelligently work these technologies into our businesses. It is not enough to understand the strategy behind these new applications, such as Twitter and Reddit – they rely on participation. Tokenism won’t do.”
–Jemima Kiss, writing in the Guardian UK about what Web 3.o might focus on