Quote of the Day: Lee LeFever on Social Media in Plain English

“Ice cream and social media have alot in common, thanks to free tools like blogs,podcasts and videosharing.”–Lee

Susan sez, this little video is a good stage setter for why building your personal brand is important-if everyone, or many of us, are participating by creating our own content, commenting and ranking others’ work, and linking together in affiliate and affinity groups, how do you organize your own digital presence and identity to reflect who you are?
(thinking ahead to my [Maynard Institute presentation](http://www.mije.org/future-now-program-schedule) on Building your Own brand for journalists and media entrepreneurs)