Robert Kaye: Technorati Grokked

Terrific post from Robert Kaye on Dave Sifry and his Technorati preso at eTech. For all the friends and family who are saying “So what is this Technorati thing? I don’t get it?” this is the piece I will send them to after I finish showing them the services themselves.
Kaye also links to Kevin Mark’s expanded explanation of his neat flash chart, and to the much commented on what products are being discussed/linked to on
Of course, the best thing is to try Technorati out yourself—pick a keyword, any keyword, and see what you can learn about conversations on the net.