Kmart.com relaunch: Another take on ecommerce

From a Detroit News story on the relaunch of Kmart.com:
“About 86 million U.S. residents are expected to make holiday purchases online this year, compared to 73 percent last year, according to Jupiter Research. And online sales are expected to reach $21.6 billion in November and December, a 19 percent increased compared to the same period in 2003.
‘Online sales are the fastest growing retail sector, and it makes sense to be a part of it,’ said Howard Davidowitz, chairman of Davidowitz & Associates, a retail consulting firm in New York. ‘If you are trying to stop the tide of losing customers, why not go into what customers like the best?'”