January 2005 ‘ Data Memo‘ from the folks at the Pew Internet & American Life Project:
“8 million American adults say they have created blogs; blog readership jumped 58% in 2004 and now stands at 27% of internet users; 5% of internet users say they use RSS aggregators or XML readers to get the news and other information delivered from blogs and content-rich Web sites as it is posted online.”
And
“At the same time, for all the excitement about blogs and the media coverage of them, blogs have not yet become recognized by a majority of internet users. Only 38% of all internet users know what a blog is. The rest are not sure what the term ‘blog’ means.”
Read the rest, it’s good stuff, especially the notes about the rapid adaption of RSS.
(Via POMO Blog)
Update: AP story on this data.
January 2005 ‘ Data Memo‘ from the folks at the Pew Internet & American Life Project:
“8 million American adults say they have created blogs; blog readership jumped 58% in 2004 and now stands at 27% of internet users; 5% of internet users say they use RSS aggregators or XML readers to get the news and other information delivered from blogs and content-rich Web sites as it is posted online.”
And
“At the same time, for all the excitement about blogs and the media coverage of them, blogs have not yet become recognized by a majority of internet users. Only 38% of all internet users know what a blog is. The rest are not sure what the term ‘blog’ means.”
Read the rest, it’s good stuff, especially the notes about the rapid adaption of RSS.
(Via POMO Blog)
Update: AP story on this data.