Gave two workshops on blogging, search and social media at Bend, OR’s 2nd Annual CAM conference.
A full house of marketers and ad folk from Central Oregon, Portland, Seattle.
Dozens of California ex-pats, some Oregon natives.
What did people want to know?
- What was blogging, exactly?
- How did it work?
- When would it make sense to advise a client to have a blog?
- And how would they get started?
I showed them blogging software, search and directory tools, newsreaders and blogs.
Talked about linking, power laws, and focusing on local.
We’ll see what takes root.
Also: reading Phil Rungwalda’s post on surviving in an age of customers with voices, and thinking how relevant it is to this group.