36 hours in Bend, OR

Gave two workshops on blogging, search and social media at Bend, OR’s 2nd Annual CAM conference.
A full house of marketers and ad folk from Central Oregon, Portland, Seattle.
Dozens of California ex-pats, some Oregon natives.
What did people want to know?

  • What was blogging, exactly?
  • How did it work?
  • When would it make sense to advise a client to have a blog?
  • And how would they get started?

I showed them blogging software, search and directory tools, newsreaders and blogs.
Talked about linking, power laws, and focusing on local.
We’ll see what takes root.
Also: reading Phil Rungwalda’s post on surviving in an age of customers with voices, and thinking how relevant it is to this group.

Latest Comments

  1. Katy says:

    Susan – Your workshop was so great – thanks for making the trip. I learned an incredible amount and left the conference really excited and inspired.

Latest Comments

Comments are closed.