Product Development: TV Guide will roll their own

Just announced: Gemstar-TV Guide’s created a product team to build–what else–products–for the brands. The press release says “The mandate of the group will be to enhance existing product plans at the company and to develop new products and services to further Gemstar-TV Guide’s strategy to be the leader in television guidance across multiple media platforms. The group’s particular focus will be on product innovation for digital platforms and on integrating the company’s technology resources across businesses.”
Susan says: It’s always interesting to see a media company that wants to own their own software product development– The Grid would be the core platform in this case, one would imagine, but also the ability to deliver content cross platform to mobile, etc.–The release says a goal is to “maximize our technology resources across all of the company’s platforms” so one would think substantial capitol investment lies ahead.