Will there be a MySpace Messenger?

IM wars never end and now the newest wrinkle is that Peter Cashmore–and some others–think a MySpace Messenger client is coming down the pike. Evidence? A pretty real looking IM start page right here.
Can you say ka-ching as MySpace takes ad revenuefor the 18-25 set away from AOL’s AIM and everyone else in the space?
(Question: Is the app up to all that? Only release will tell.)