“Magazines that are prospering now offer an environmen that cannot be replicated online. You cannot open your browser and have an experience akin to the September issue of Vogue, with its hundreds of pages of brutally trendy ads mixed in with aspirational articles. The thingness of a magazine, its physical properties, have become increasingly important.”
–David Carr, writing about magazines in the age of the Internet and the expensively meaty Time.com redesign, in the NY Times.
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I feel the same way about Paste. I’ve tried it online. It’s just not the same. I don’t read Paste for the articles (in fact, I rarely finish even the shortest article). I read it for the experience, ads included.