“Free is the next disruption. Like all platform shifts, it begins as a
small but structural change in the economics of adoption. It ends with
the re-alignment of the market, with a couple of survivors, and many
more new entrants.”
–Peter Rip, Early Stage VC, writing about how cloud computing, Google Apps as a free provisioning environment, etc. is disrupting economic models for infrastructure, frameworks, hosting, scaling, etc.